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BriefBrief

bulletsThe Filmfare Awards are the oldest institution that recognises the best talent in Indian cinema and brings together the biggest names and brightest stars in the business under one roof

bulletsThe 63rd Jio Filmfare Awards 2018 was no exception. As the starry affair at the dome at NSCI, Mumbai, the awards had to outdo the preceding years & create new benchmarks

ApproachApproach

bulletsHowever,amidst several other awards that had made their home in the Bollywood industry,it was important to take steps in strengthening Filmfare Awards’ foothold & expanding its reach in the country

bulletsWith the above in mind, “Haseen, Rangeen, Behtareen” became the theme for Jio Filmfare Awards 2018

bulletsEvent design & show content was designed to highlight “Haseen, Rangeen, Behtareen” by bringing the best, the biggest & the unexpected all together on the Filmfare Awards stage

ImplementationImplementation

bullets‘Haseen, Rangeen, Behtareen’ was brought alive on the stage using and end-to-end LED stage be it the backdrop, roof or floors playing 3D custom content to ensure that the dynamism of the theme was brought alive across every act and award

bulletsBollywood Actor - Shah Rukh Khan made for the perfect host of the evening. The completion of his 25 years in Bollywood & Filmfare made him the unanimous choice as the host

bulletsBackstage, On-Stage, Front Stage teams, the best technical experts in the country were put together with seasoned logistics managers to produce a flawless television show and stream it live on Jio TV

Key HighlightsKey Highlights

bulletsMaking his come-back on the Filmfare stage after a 6 year hiatus was Akshay Kumar who delivered an electrifying performance on a fusion of Hip Hop & Punjabi songs.

bulletsAyushmann Khurrana curated a special tribute for the Bollywood Stars who the industry lost in 2017.

bulletsBappi Lahiri was the recipient of the Lifetime Achievement Award & who better than Ranveer Singh to deliver a special performance as an ode to him?

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